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How to Design a Brand-Integrated Reusable Name Tag

Name Tag Pros • June 18, 2023

You’ll find a wide variety of high-quality name badges at Name Tag Pros. This makes it easier to design custom brand-integrated name tags. Reusable name badges provide value to your company or organization long after they are designed and printed. Here are some tips for designing brand-integrated reusable name tags that will deliver the value you desire.


4 Major Considerations When Designing Brand-Integrated Reusable Name Tags


brand-integrated reusable name tag


Consider the Scalability of Reusable Name Badges

Reusable name tags offer a scalable solution, especially for businesses with large turnover. Titles and positions can change quickly in many industries. Reusable name tag solutions are available in metal or plastic materials, which are perfect for printing your full-color logo. You can still get the branding benefits of using your logo and the convenience of changing out employee names as needed. Other name tag styles print the names directly on the front surface. Reusable window name badges use affordable insert sheets that can be replaced as needed to keep up with name, title, or position changes within a company. This is an exceptional solution for businesses that need scalability and flexibility.


Consider the Name Badge Material

You can choose between metal or plastic reusable name badge materials. This choice offers you durability, reusability, and sustainability. Both materials are durable and resistant to wear and corrosion. Both options are great for indoor or outdoor use. It usually boils down to personal preference.


Consider the Size and Shape of Reusable Name Tags

Once you choose the material, you will need to choose a size and shape that will best reflect your brand image. Reusable name badges are available in traditional shapes and sizes or can be fully customized and created in any shape or size you like. Custom-shaped reusable name badges can include your business name or logo.


Consider the Finer Details: Color, Font, Orientation

Once you have chosen the name badge material, size, and shape, you’ll need to choose a color for your name tags. With our broad range of color choices, it’s easy to select a color that matches your brand. You can choose a background color that reflects your logo or brand. Or you can choose a neutral color that doesn’t compete with your logo’s design. 


Think about where you want your logo or brand located on the name tag. It can be printed on the left or ride side, or, depending on the design, it can be printed on the top. Just remember that too many elements crowded on one side or in the middle can muddle the message. 


Your font style and size will also depend on your logo or brand, as well as how much information you want to include on the name tag. We can help you balance out the text and logo so that the name tag is aesthetically appealing.


Information to Include on a Reusable Name Tag


After you’ve chosen your name badge material, shape, style, color, and font that complements your brand, you’ll want to decide what information you want to include on the name badge. The point of a name badge is, of course, to include names. But do you want to include titles, honorifics, or pronouns? Keep these in mind, but remember that these will require more space. Some companies choose to include their brand or logo along with their tagline, motto, or vision. This is a matter of personal preference.


Reusable Name Tags and Their Uses


Perhaps you’ve not quite decided to go with reusable name tags, or you wonder if they would be appropriate in your specific settings. Reusable name badges are useful in a wide variety of settings and meet many different needs. Their applications include, but are not limited to:

  • Employee name tags
  • Allowing and controlling access to a restricted area
  • Professional tradeshows, conferences, seminars, and events
  • Workers at gyms or country clubs
  • Volunteer staff
  • Visitor admittance
  • Networking events
  • Membership programs
  • Hospitality industry
  • Casinos
  • Much more!


Let Name Tag Pros Help You Design a Brand-Integrated Reusable Name Badge

We are a team of professionals with decades of name tag design and production experience. Call us today, and let us put our expertise to work for you. We can help you design a brand-integrated reusable name tag that will set you apart and meet your specific needs.



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