4 Tips for Choosing the Right Name Tag Font

What makes the font choice so important?

If you’ve done any word processing, you may be familiar with some of the more popular fonts like Arial or Times New Roman. But did you know that there are literally millions of fonts to choose from? It can be a bit overwhelming, for sure.

Websites, logos, stickers, and advertisements use fonts to impact the way a message is received. For example, if you want to portray a professional tone, you may choose a serif font such as PT Serif or Georgia. If you want to go for a quirky, fun image, you may want to choose a script font like Pacifico. The sans-serif font goes well with today’s innovative, modern business. Knowing what type of message you hope to convey can help you narrow down your font categories. 

Four Fundamentals for Choosing Fonts

You may be a bit overwhelmed when it comes to choosing the perfect font. However, the experts at Name Tag Pros will help you choose the right font for the image you want to portray. We’ve got you covered! We’ll give you plenty of options so you can impress your customers, guests, clients, and others with great-looking name tags that represent your business or event. Here are four things that can help when choosing fonts.

Stay Consistent with Your Brand Identity

Your brand and your name badge design should have an obvious connection. The two should establish cohesion, with your name tag providing a boost for your branding efforts. If you haven’t yet started branding, research your fonts, as you’ll want to keep it consistent between the two. 

Choose a Readable Font

Name tags offer a wide variety of benefits to businesses and events. They enhance communication and are useful for networking. Perfectly designed name tags are great conversation starters and foster valuable connections at conferences and other business events. The font you use for your name badges should be easy to identify and easy to read. You will want to avoid cursive or italic fonts and choose a bold font instead. You’ll also want to choose a color scheme for your name badges that will provide a contrast for the font so it stands out a bit. 

For most name tags, the first name should be around 60 px. The last name should be smaller, or you can do it the other way around. You can also use the first initial with the last name, all in the same size. The font is a very customizable feature on name tags.

Choose a Versatile Font

It’s worth taking a little more time to choose a font because you want it to be consistent across all your branding. You are likely to use it for online advertising efforts, flyers, and even your website content. The font needs to be easy to adapt to all different types of mediums and interfaces. 

Get Some Feedback from Peers

If you have a team or are on an event planning committee, get honest feedback from peers. Show them your name tag designs. You can customize them so that they meet your needs perfectly. If you or your peers don’t feel like a name tag theme is totally convincing, you can change it. You may even want to do a poll on your social media platforms to get some feedback. 

Ready to Customize Your Name Tags?

Name Tag Pros has decades of experience and expertise to put to work for you! We can provide helpful insights and tips to ensure your name badge design is effective and reaches the goals of your event or business. We can be as involved in the design process as you want! Let us know how we can help you today!