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5 Strategies to Improve Your Event Registration Process

Name Tag Pros • April 13, 2023

Attendees look forward to upcoming events, so there can be a lot of excitement once they arrive at an expo, trade show, seminar, or conference. They’ve been waiting for weeks or months. Sometimes, they’ve been looking forward to an event for a year. One thing that can kill their excitement is standing in a long line during the check-in process. Post-covid registration processes have almost eliminated lots of crowded, stuffy registration areas. Take a look at these five strategies for streamlining your event registration process. 


5 Ways to Improve Registration for Your Guests


event name tag in red white and blue


1.  Intuitive Registration Lines

No one wants to stand in line for hours or anything more than just a few minutes, no matter how excited they are to be at an event. Make your lines move faster with one of these innovative ideas.

  • Thin out crowds with clear signage and multiple lines.
  • Use plenty of space between your check-in lines and the badge pickup areas.
  • Use a well-organized method for event name tag pickup.
  • Utilize a literature display for distributing pamphlets, brochures, flyers, and other information about sessions.


2.  Mail Registration Packets Beforehand

Event planning is still a bit complicated as most have shifted from all in-person to all virtual and now to hybrid event options. This changes how registration processes are handled. Event planners are shifting their focus toward the health and safety of attendees. One method to smooth out the registration process and thin lines is to pre-mail registration kits to attendees. Then, depending on your event’s specifics, there may be a few late registrations or walk-in attendees to register. But it still reduces long lines and crowded areas. 


3.  Hand-Deliver Registration Packets to Attendees' Rooms

Events that are hosted by a hotel make it easy to hand-deliver packets to attendees’ rooms. This will require working with the hotel. You may be able to give attendees the option of picking up registration packets when they register at the hotel. This can even provide added security since desk staff will check IDs or driver’s licenses before allowing them to check into a room. 


4. Use Satellite Registration Options

Meeting planners have heard the term “satellite event.” It means that the event will take place simultaneously at a variety of locations or venues. The advantage of hosting a satellite event is allowing for smaller, spread-out gatherings that provide more travel flexibility, safer networking, and the ability for attendees to stay closer to their homes. As in-person events ramp back up, you can use the satellite concept to organize registration. Spread out event tables and use them as “hubs” for your event. Each hub can have a specific responsibility and cover a portion of the registration process. 


5. Opt for a Digital Check-in Experience

There are many reasons to use a paperless check-in at an event. Most adults in the US have a smartphone, and apps are inexpensive to create. Choosing a digital registration process isn’t as complicated as one might think. Attendees often prefer the convenience of a digital check-in. The tech-driven process is environmentally responsible and faster. Digital ticketing eliminates the need for a physical ticket and can ultimately be an economically sound decision. You can limit the number of printed materials and provide a well-organized table for attendees to grab their name badges when they arrive.


Event Name Badges from Name Tag Pros

Name Tag Pros can help take one big item off event planners’ proverbial plate! We’ll partner with you to ensure your event attendees get a high-quality professional-looking name badge they won’t soon forget. Reach out to us today to learn more about the types and styles of name tags available from Name Tag Pros.



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